From the Founder: “In 2011 my family had to file for bankruptcy on our environmentally friendly dry cleaning business in Boulder, Colorado. 
When I look back, what pains me the most  is that we had amazing staff, a great process, and a service that so many people needed. The biggest problem was that not enough people knew we existed. My father tried everything to save the business while it slowly collapsed. Groupon, local networking events, direct mail, and social media marketing.”