LocalWord believes that first and foremost, the advertising of a local business is all about the local community, and that’s what we’re about. We are based in Collin County, and focus our business in the North Dallas and greater Collin County region. We know what it’s like to live in this area, how people think, and what’s happening. Being local to our clients enables face-to-face contact, which is a welcome break from phone, email, and texting.