Launched by Lisa Buyer in 2006, The Buyer Group leverages more than 15 years of public relations and branding expertise, talent, and resources. Sparked by the desire to personify her style and brand mindset, Lisa decided to go solo with a company she could call her own. Resourceful, talented, energetic, intuitive, creative, hip, groundbreaking, spirited, strategic, and fresh. That’s what you get at The Buyer Group. A powerhouse team dedicated to best position clients in the market place with positive press and best branding practices. The Buyer Group’s services are different from a traditional public relations and branding agency. We offer interactive and strategic PR and branding services that bridge the best of both worlds – fundamental PR and branding with search engine strategies. Our interactive approach goes beyond tradition, integrating the latest search engine developments and social media solutions. We take your public relations and branding campaigns into the online worlds of Google, Yahoo, and MSN. Our visual, literal, and analytical communications combine the best of traditional and new media. Expect optimized results online and offline and programs that generate leads, stories, and create a name for your business. The Buyer Group offers a strategic approach to client services, systems, and industry advances – and we apply these proven skills to each client’s unique business plan for optimum sales results.